In a blender or food processor add the can of tomatoes with the juice
Roughly chop the onion in big chunks and add it
Roughly chop two fist fulls of cilantro amd add it
Cut the steam off the jalapeno and chop the rest of it and add it along with the seeds
Squeeze limes until you get 3/4 of cup of juice and add it
Add sugar, garlic powder, salt and pepper
Blend until smooth
Serve immediately with tortilla chips
Store any leftovers in the fridge for 2-3 days